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Why Asking How to Raise Capital Is Not the Right Question

To increase the probability of raising money, new managers should stop asking how to raise money, writes columnist Katina Stefanova.

During the boom, I observed an interesting anomaly. As an analyst of start-ups, I was responsible for valuing the new technology disruptors. During the unstoppable colonization of the Internet, the game was about capturing eyeballs — sometimes with complete disregard for a path to profitability. Once, when interviewing

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