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Link Asset Management: A World-Class Real Estate Investor and Manager

An Institutional Investor Sponsored Statement
Q&A with George Kwok Lung.

To view a PDF of the report, click here.

What is the vision of Link REIT?
Our brand promise—we link people to a brighter future—highlights our commitment to help build thriving communities and consistently improve in everything we do.

What major investment and investor relations awards have you garnered over the past two years? We are glad to have garnered a number of awards from prestigious financial publications. They include Institutional Investor’s All-Asia Executive Team Ranking, Finance Asia’s Best Companies, The Asset Triple A Asset Servicing, Fund Management, and Investor Awards, The Asset Corporate Awards, and The Asset Triple A Country Awards.

What returns does Link target for new investments?
We consider a wide range of factors, including growth potential of the district, geographical coverage of the assets, design of the property, and possible synergies with the existing portfolio. We also look for opportunities to leverage our expertise in asset enhancement and mass-market retail leasing. Our goal is to ensure stable, growing DPU.

Where do you see the most attractive markets?
We continue to review opportunities across different markets. We are actively exploring acquisition opportunities in the Hong Kong market. In mainland China, we are targeting asset investments in the tier-1 megacities of Beijing, Shanghai, Shenzhen, and Guangzhou. We are targeting suburban mall locations in these cities with residential hubs and access to modern transport infrastructures.

Our criteria is to identify quality assets with long-term income and capital growth potential, including mass/premium mass retail or best-in-class grade-A office facilities. Our philosophy is to remain disciplined and selective in acquisitions.

Vision: Mission:Values:
To be a world-class real estate investor and managerBuilding relationships with our stakeholdersManaging and operating our business with respect, excellence, integrity, teamwork

Link Asset Management Limited
33/F., AXA Tower, Landmark East,
100 How Ming Street,
Kwun Tong, Kowloon, Hong Kong

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