Third-Quarter 2014 Corporate Buyback Scorecard; 1–50

Buyback
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The table below ranks the 284 companies in the S&P 500 that bought back at least 4 percent of their shares from September 30, 2012, through September 30, 2014. The companies are ranked according to their return on investment from these repurchases. As calculated by Fortuna Advisors, a New York City-based consultancy that compiled the data for Institutional Investor, buyback ROI measures the overall rate of return of buybacks, based on the internal rate of return of the cash flows associated with them. Buyback strategy tracks the performance of the underlying stock in terms of annualized total shareholder return. Once Fortuna determines buyback ROI and buyback strategy, buyback effectiveness can then be calculated as simply the difference between the two, determined as compounded return.

How the S&P 500 Stack Up
as Stock Repurchasers 1—50 | 51—100 | 101—150 | 151—200 | 201—250 | 251—284
Company Industry Market
Capitalization
$ Total
Buyback
$ Total
Buyback
/ Market Cap
Buyback
Strategy
Buyback
Effectiveness
Buyback ROI
Average $46,507 $3,389 8.8% 25.9% -2.3% 22.5%
Median $21,933 $1,624 7.4% 25.3% -2.5% 21.8%
1 Southwest Airlines Co. Transportation 23,137 1,370 5.9 84.7 8.0 99.5
2Keurig Green MountainFood, Beverage and Tobacco21,136 1,2415.9130.7-15.994.1
3Gilead Sciences Pharmaceuticals, Biotechnology and Life Sciences160,917 4,1312.684.8-3.179.0
4United RentalsCapital Goods10,655 5174.984.3-3.078.8
5LyondellBasell IndustriesMaterials55,670 3,449 6.261.81.564.2
6SanDisk Corp.Technology Hardware and Equipment21,9632,46611.255.6

5.4

64.1
7Western Digital Corp.Technology Hardware and Equipment22,735 1,6637.362.50.663.6
8Hewlett-Packard Co.Technology Hardware and Equipment66,1974,260 6.442.811.258.8
9Marriott InternationalConsumer Services20,311 2,049 10.135.512.151.9
10McKesson Corp.Healthcare Equipment and Services45,085 1,396 3.147.52.751.5
11AppleTechnology Hardware and Equipment603,278 67,860 11.26.041.149.5
12The Kroger Co.Food and Staples Retailing25,537 1,916 7.552.5-2.049.5
13Halliburton Co.Energy54,8685,1899.545.32.849.4
14Lam Research Corp.Semiconductors and Semiconductor Equipment12,134 1,154 9.544.33.349.0
15AnthemHealthcare Equipment and Services32,586 4,494 13.842.54.549.0
16Intel Corp.Semiconductors and Semiconductor Equipments172,394 10,566 6.120.623.549.0
17Seagate Technology Public Limited Co.Technology Hardware and Equipment18,672 3,110 16.745.22.348.6
18Lockheed Martin Corp.Capital Goods57,683 3,720 6.443.02.947.2
19Ameriprise FinancialDiversified Financials23,0973,14713.654.6-5.146.7
20Adobe SystemsSoftware and Services34,508 1,675 4.948.7-2.345.3
21HumanaHealthcare Equipment and Services20,098 8064.036.26.745.3
22General Dynamics Corp.Capital Goods42,488 3,857 9.140.33.144.8
23Celgene Corp.Pharmaceuticals, Biotechnology and Life Sciences75,778 5,772 7.659.8-9.444.7
24Legg Mason Diversified Financials5,925 72412.241.12.14.41
25Moody’s Corp.Diversified Financials19,9581,7458.753.7-6.843.3
26CovidienHealthcare Equipment and Services39,081 1,906 4.934.26.743.2
27Xerox Corp.Software and Services15,170 1,760 11.637.64.043.1
28Northrop Grumman Corp.Capital Goods27,398 4,89917.941.80.943.1
29Yahoo!Software and Services40,530 7,346 18.155.5-8.143.0
30Lincoln National Corp.Insurance13,988 9927.155.3-8.941.4
31MeadWestvaco Corp.Materials6,898 4716.827.010.740.6
32Tyson FoodsFood, Beverage and Tobacco14,7869096.157.2-10.740.3
33AllerganPharmaceuticals, Biotechnology and Life Sciences52,955 1,672 3.237.81.840.2
34AmerisourceBergen Corp.Healthcare Equipment and Services17,345 1,238 7.142.5-1.740.1
35Hess Corp.Energy29,025 4,131 14.243.1-2.539.6
36MylanPharmaceuticals, Biotechnology and Life Sciences17,015 1,5008.844.6-3.539.5
37The Priceline GroupRetailing60,765 1,131 1.940.0-1.038.6
38DIRECTVMedia43,4536,73315.529.96.538.4
39AetnaHealthcare Equipment and Services28,723 2,895 10.148.1-6.838.0
40LorillardFood, Beverage and Tobacco21,569 1,244 5.825.59.937.9
41Time Warner Media63,841 6,730 10.542.3-3.137.9
42The Walt Disney Co.Media152,824 10,614 6.934.62.337.8
43Delphi AutomotiveAutomobiles and Components18,3791,2226.655.5-11.537.7
44Raytheon Co.Capital Goods31,5751,0883.434.42.437.6
45Robert Half InternationalCommercial and Professional Services6,718 3525.236.60.537.4
46Microsoft Corp.Software and Services381,999 13,932 3.625.09.937.3
47Cardinal HealthHealthcare Equipment and Services25,2221,2835.137.20.037.3
48McGraw Hill FinancialDiversified Financials22,8781,3405.934.42.137.2
49Union Pacific Corp.Transportation97,2994,825 5.033.22.536.5
50Time Warner CableMedia40,104 3,331 8.332.82.636.3
Source: Fortuna Advisors Analysis using data from the Capital IQ database. Financial Data from September 2012 to September 2014. Includes the 491 members of the current S&P 500 that were public for the full period. Market Capitalization as of: 09/30/2014. Companies included here if $ Total Buyback / Market Capitalization is greater than 4% or if $ Total Buyback is greater than $1 billion.
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